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At Mattress Online, we use cookies. We use them for a variety of purposes, such as remembering your preferences or to count how many people visit our website.

In this cookie policy, we'll explain:

  • What cookies are
  • The different types of cookie
  • How you can turn them off

What are cookies?

Cookies are small pieces of information. They're stored in your computer, mobile or other device when you visit a website through an internet browser, such as Google Chrome or Apple Safari.

Generally speaking, there are 4 types of cookies. They work in a number of different ways. Some are optional and some are necessary. You can turn optional cookies off.

Below is a summary of each type, what it's for, and an example.

Cookie type Optional? What it's for Example cookie supplier Description
Strictly necessary No Allows our website to work Mattress Online Adds code to a webpage so that it can work properly
Performance Yes Helps us analyse website performance Google Conversion Linker Helps us track our sales
Functionality Yes Remembers your preferences to improve your experience Live Chat Lets you chat with a member of our customer service team
Targeting/advertising Yes Displays relevant adverts and monitors our advertising campaigns Affiliate Window (AWIN) Attributes commission to our affiliates if you arrive at the website from an affiliate link

Overall, cookies are a normal part of using websites and help to make your online experience easier.

What are cookies?

Yes, it's possible to turn cookies off. Simply go to your browser settings.

You can turn off the following:

  • Performance cookies
  • Functionality cookies
  • Targeting/advertising cookies

However, it's not possible to turn off strictly necessary cookies. That's because they allow websites to work properly.

What different types of cookies do Mattress Online use?

Like many websites, we use 4 main types:

  1. Strictly necessary cookies
  2. Performance cookies
  3. Functionality cookies
  4. Targeting/advertising cookies

They are supplied by different organisations, such as Google and Facebook. Suppliers can use multiple types of cookies, so you may see them listed within more than one category.

Below, you will find a list of all the cookies we use.

Strictly necessary cookies

These cookies allow our website to work. Without them, you wouldn't be able to use parts of our website.

Cookie supplier Cookie name
Mattress Online PHPSESSID
Cloudflare __cf_bm
Google Tag Manager (GTM) _dc_gtm_UA-xxxxxxxx

Performance cookies

These help us understand how our website is performing, so that we can make improvements.

Cookie supplier Cookie name
Google Analytics (GA) _ga_, gat_UA-, _gid, _ga
Google Conversion Linker _gclxxxx
Hotjar _hjAbsoluteSessionInProgress, _hjid, _hjTLDTest, _hjIncludedInPageviewSample, _hjIncludedInSessionSample, _hjFirstSeen, _hjSessionRejected
Microsoft Ads / Bing _uetvid

Functionality cookies

Functionality cookies improve your experience. They help to remember your unique preferences the next time you visit us.

Cookie supplier Cookie name
Reevoo reevoo_tmp, sp
SnowPlow Analytics / Reevoo _sp_xxxxxxxxxx
Live Chat ___lc_cst, __lc2_cst, __lc_cid, __oauth_redirect_detector, __lc2_cid
Vimeo vuid
Pinterest _pin_unauth

Targeting/advertising cookies

These cookies are used to display relevant adverts that you may be interested in. They also help us measure the effectiveness of advertising campaigns.

Cookie supplier Cookie name
Reevoo reevoo_tmp
Criteo cto_tld_test, criteo_write_test, cto_bundle
Doubleclick (Google) IDE, test_cookie
Microsoft Ads / Bing _uetsid, MUID
Solo CPM / Affiliate Window (AWIN) awxxxx, fingerprint
Zenaps / AWIN awxxxx, bId
dnacdn.net / AWIN browser_data
Science Behind Ecommerce / AWIN _D9J
Facebook _fbp, _fbc
Pinterest _pinterest_ct_ua

We may need to update our cookie policy occasionally. Check this page for up-to-date information.

If you'd like any further information, please visit our Privacy Policy or get in touch.

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